Despite a 15% market contraction, Wintech grew profile sales by 8% and ACCADO hardware sales by 25% in 2016 — thanks to the new Plaswin and Grunder ranges and assortment expansion.
The new year is the traditional time to take stock and plan ahead. In 2016, while parts of the window industry shut down production or struggled, Wintech Plastic remained optimistic and strengthened its position on the Russian market.
Our expansion strategy paid off. The Plaswin and Grunder brands launched in 2015 (58/60 mm) added 70 mm systems in 2016 — well-suited to Russian climate conditions. Plaswin and Grunder sales kept overall volume on plan: Wintech grew profile sales by 8% in total tonnage and ACCADO hardware sales by 25%, while the broader components market for transparent constructions contracted by an estimated 15%.
Wintech is not standing still. In 2017 the assortment continues to expand — most notably, we now use ADOFilm in-house lamination foils to laminate our window profiles. The team will keep pushing process efficiency to strengthen our partners' positions.